This project with Flavor and Fettle was a blast to create. Our vision for this was to have a design that matched the natural and holistic elements of the brand’s products. There is an emphasis on wellness with different hues of green, nature-related shapes and almost tangible health boost.
For a creative yet classy look and feel, we utilised a combination of cursive and dramatic fonts for a wholesome representation of their philosophy. The end results were an astonishing blend of illustrations and text that brought out their brand voice, making viewers ready to embark on their health journey!